Find the way your business sells
Six ways businesses sell, and what Vendure covers for each. Start from the one that matches how your customers buy.
Pick how you sell
B2B commerce
Selling to other businesses. One account for a customer's whole company, prices agreed per customer, and orders that wait for the right approver before they ship.
B2C commerce
Selling to consumers. The same catalogue, orders and payments engine, without the account structures and buying rules a business customer needs.
B2B and B2C together
Both audiences from one backend, plus multiple brands, legal entities, regions and markets. One catalogue record projects into each, so nothing is maintained twice.
Wholesale and distribution
Selling by the unit, the box and the pallet, each with its own pack size and minimum quantity, to customers who are a group of branches rather than one buyer.
Manufacturing
Selling direct and through dealers at the same time, on a catalogue where products are specified to order and priced from what the customer configured. Automatic configure-and-price is on Enterprise.
Self-hosted commerce
Running Vendure on your own infrastructure, in the region you choose, on hardware you control. The same application, data model and APIs either way.
Not sure which one you are?
Most businesses are more than one of these. A manufacturer sells to distributors and direct to the public. A wholesaler runs a trade counter. The useful question is not which label fits, but which of these your platform currently cannot do.
If your customers order by phone because your store cannot give them an account, start at B2B commerce. If you maintain the same product twice because one brand sells to trade and another to the public, start at B2B and B2C. If the blocker is where the thing runs rather than what it does, start at self-hosted.
Or come at it from a different angle
By what it costs
Four plans with published prices, and a capability matrix showing which one includes what.
By what you run today
Side-by-side comparisons against eight other platforms, each conceding where the other one is stronger.
By starting for free
Vendure Core is the open-source framework underneath all of it, free under GPLv3.
