The way your customers buy has more steps than a checkout
A rigid suite hands you one fixed model. An off-the-shelf store hands you a checkout and a company-name field. Either way, your team ends up running the real buying process on spreadsheets and inboxes, and every workaround is a place where orders slow down or slip.
The motion your customers actually run is longer: the right people order inside an account structure, negotiate on a quote, clear an internal sign-off, then reorder next month without starting over. Vendure models that whole motion on one platform and one order pipeline.
Every buyer in the right place, with the right permissions
Model the customer's organisation the way it really is: companies, business units, and users with company-scoped roles. Decide who can place orders, who has to approve, and who just watches. Shared addresses and payment terms sit at the company or unit level: NET-30 for a key account, card on file for a smaller unit, whatever the contract says.
Onboarding a new customer company becomes a configuration change, and the same account structure feeds approvals, quotes, and reorders downstream.
Quote-to-order that stays in one place
A buyer asks for a quote from the storefront. Your team negotiates on a single thread, revising prices across versions, with internal notes the customer never sees. The customer accepts, and the quote becomes a real order with the negotiated prices locked in.
No re-keying at checkout, no quote history stranded in a sales inbox, and every version and comment stays on the record.
Spending controls your customers' finance teams trust
Approvals match how the business actually signs off: multi-level chains, spending limits, discount thresholds, and named or role-based approvers. If an approver sits on a request, a timeout escalates it or decides automatically, so nothing stalls in an inbox for a week.
Your customer's procurement gate and your team's internal discount sign-off run on the same controls, and every decision is recorded with who decided and when.
The repeat business, without the friction
Most B2B revenue is repeat orders. Buyers reorder a past order in one click, paste a SKU list to skip browsing, or pull from a saved list of monthly kits. Every cart re-prices against the customer's current contract and group pricing and live stock, so repeat revenue stays on the platform instead of leaking into phone orders.
Teams building complex commerce with Vendure.
What B2B teams ask before they commit
Common questions from ecommerce, sales operations, and procurement teams evaluating Vendure for real B2B buying.
How buying connects to the rest of your operation
The same account, quote, and approval data feeds the rest of the platform, because it lives in one place rather than being copied between systems. B2B buying is one part of what Vendure runs for you.
B2B pricing and catalogues
Contract and customer-specific pricing that quotes and reorders read automatically, so buyers always see their price.
ERP and integrations
Orders, accounts, and pricing flow to and from your ERP, CRM, and fulfilment, so buying stays in step with the rest of your stack.
Brands and markets
Run multiple brands, business units, regions, and customer groups from one platform, with B2B and B2C side by side.
Operations and governance
The daily work of running orders, plus who did what, sign-on, and audit evidence built in for compliance.
